CONTENT GUIDELINES

Testimonial & Reaction Video Guidelines

Share your experience with the pillow:
· Show your pet interacting with the pillow (sniffing, sitting on it, playing, or just lying next to it).
· Talk about how you felt when you first received it and how you use it now.

Capture these moments:
· Your pet + the pillow together (this makes the video more fun and relatable!).
· Your thoughts on the pillow
      · What do you love most about it?
      · How does it make you feel? 
      · Has it made you or your friends laugh?
      · Would you recommend it to others?

Video Requirements:
· Format: Vertical (9:16).
· Length: 30-60 seconds.
· Good lighting, clear footage, no background music (we’ll handle editing).
· ❌ Do not add subtitles (we will take care of that).

Testimonial & Reaction Video Example

Unboxing & First Reaction Video Guidelines

Create a "surprise unboxing" scene:
· Put the pillow inside a bag or box (any regular bag or gift box works).
· Record your friend’s, family member’s, or pet’s first reaction when they see the pillow.
· If no one is available, you can record yourself describing your first impression when you received it!

Capture these moments:
· The moment the pillow is revealed (funny or surprised reactions are great ).
· Show the pillow from different angles so people can see its shape and design.
· Include your pet interacting with the pillow if possible (sniffing, sitting on it, or reacting in a funny way).
· Share your thoughts in a few words

Video Requirements:
· Format: Vertical (9:16).
· Length: 30-60 seconds.
· Good lighting, clear footage, no background music (we’ll handle editing).
· ❌ Do not add subtitles (we will take care of that).

Unboxing & First Reaction Video Example

Funny Gift Reaction Video Guidelines

Capture the moment of giving the pillow as a gift:
· Surprise your friend or family member with the pillow and record their genuine reaction! (Laughter, shock, confusion—any fun response is great!)
· Show the pillow next to the real person in the photo for a funny side-by-side comparison.

Capture these moments:
· The gift reveal – your friend opening the package or seeing the pillow for the first time.
· Their reaction – laughing, holding it up, showing it to others.
· Funny interactions – posing with the pillow, mimicking its expression, or using it in a playful way.
· Your thoughts on the pillow
      · Why did you choose this photo?
      · How did your friend react?
      · Would you recommend it as a gift?

Video Requirements:
· Format: Vertical (9:16).
· Length: 30-60 seconds.
· Good lighting, clear footage, no background music (we’ll handle editing).
· ❌ Do not add subtitles (we will take care of that).

Funny Gift Reaction Video Example

10/10 Video Example From Our customer